Most people see PR as a way to get the word out on a particular product or service. While it’s true that PR indirectly affects sales, it also beefs up the credibility and trust people have on your brand. Still doubtful? Read on. Many businesses look for marketing more than…

I can’t stress enough how grateful I am for how my life is turning out thus far. If you have followed me here (and on Instagram) for the past couple of months, you’d remember how I’ve initially shared my journey of making the most difficult decision in my life —…

It’s a new year and let’s be honest, many businesses have come to realize the power and influence social media has on their day-to-day operations and sales. Are you ready to level up your social media game plan this 2022? As a business, it’s recommended to be visible on all…

Launching your business is difficult, but learning from mentors and experts in your industry will help you steer your business in the right direction. Gain from others’ experiences and skill to get you started. 9. STARTING YOUR OWN BUSINESS IS HARD WORK We can’t emphasize this enough. Never underestimate all…

Stories build connections in the most effective way. Most brands today are not able to resonate with their target markets when they do not utilize and leverage on the power of impactful storytelling. What will make your audience feel the right emotions when it comes to your brand? What will…

This year was a rather life-changing, nerve-racking, and exciting year all jumbled together. If you read my earlier post, How I Turned the Scariest Point in My Life to One of the Best Moments, you’ll know that I had to pivot not only my career by also my life in…

As an entrepreneur, freelancer, or even a consultant, feeling a sense of fear in what we do is quite normal, don’t you think? Personally, fear has always found its way to overwhelm me every time I make a huge decision be it in my personal life or career. But over…

Before you say anything, this post DOES NOT mean that only smart, savvy, and sexy people should do PR. I am not excluding anyone here. Instead, this article is intended to encourage more people to come out of their shells, speak out, and utilize the powers of PR to help…